Hal Josephson is the Founder of MediaSense, an international business development firm specializing in trans-border economic development, strategic marketing and special project management.
Throughout his career, Hal has lent his expertise to the likes of Apple, Motorola, AT&T, Electronic Arts, InfoTech Canada, Reed-Midem, Australia Multimedia Enterprise, InternetWire, ATEED, Combridges, InteRetail, CHQ and Hong Kong Cyberport.
In addition to working in the private sector, Hal has consulted with the Chinese, Canadian, Australian and New Zealand governments to help these organizations develop and implement strategies and programs to expand their export potential, as well as bring investment and new business in-country. Hal was a principal in China Access, Ltd. a Hong Kong based consultancy that specialized in building alliances and partnerships to do business in China.
As part of these diverse programs, Hal designed, developed and produced scores of innovative business events for the high-tech sector. These include the Electronic Entertainment Expo, (E3) NewMedia INVISION and The Digital Entertainment Leadership Forum (DELF), as well as recently launching two major conferences in Asia Pacific: Web 3.0 Asia: Reinventing ICT for the 21st Century in HK, and Make Social Media Marketing Work for You in New Zealand. Most recently Hal has become Program Chair for AUT’s The Project.
Hal has been a speaker at industry conferences throughout North America, Europe, and Asia, including MIDEM, MILIA, SXSW, The World IT Summit, MacWorld The Australian Film Festival, The World Congress on Information Technology and NZ’s AnimaF/X.
Hal is also a feature writer for articles on technology, business and marketing, having contributed to publications such as New Scientist, New Media, Metro Magazine, Westlink, Video Gamer, Viewfinder and Conferenza, as well as online web sites and blog posts.
Additionally, since 2011, Hal has worked on economic development initiatives in NZ including the Rugby World Cup 2011. He is currently taking an international delegation to Rio and Sao Paulo via Brazil Access, a program whose goal is to introduce international executives to Brazilian market high-tech business opportunities.
Hal splits his time between San Francisco, California and the Hawke’s Bay, New Zealand, along with other international locations that business travel requires.